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Tag Archives: community strategy

Low-Hanging UX Fruit, How a Well-Designed “Thank You” Inspires Community Uptake

A few weeks ago, I wrote up a case study around the perplexing case of designing user experiences for lead generation pages. I’m going to cover the results of our test shortly, but in the meantime I wanted to share part of the conversion funnel that has forever changed the way I’m going to design for sign-ups. Designers do a lot of work engineering the experience of creating compelling sign-up forms for a variety of reasons (joining communities, requesting more [...]

Designing Huffington Post’s “News Alerts”

Challenge: Designing unique alerts for growing collection of content verticals, encouraging sign-up, and encouraging sign-up across verticals. Share on Facebook

Designing Huffington Post’s Community Member Profile Pages

Goal: January 2008, community members had very little personalization or presence on Huffingtonpost.com, so I was tasked to create a personalized destination page for community members. Share on Facebook